Taking your brand right to your customers and making some noise in their faces, is a bold and effective way to market. But it takes strategic and careful planning to get it right.
Our team has extensive knowledge in this field, – our experience in experiential marketing has seen us working on campaigns for Nando’s, Brightrock, Coca-Cola, Powerade, Innibos National Arts Festival and that’s not an exhaustive list.
These campaigns have included wet and dry sampling, trade and public show stands, demonstrations, gaming and interactive activities, costume character events, surveys, market research and data capture initiatives.
We understand how and why things go wrong in practice and can advise and help brands to plan a successful and cost effective campaign that not only ties in with the wider brand objectives, but is well received by the public and gets them noticed for all the right reasons.
We can provide:
- Experiential strategy & planning
- Props, costumes and branded goods
- Supporting collateral, stands and POS
- Publicity
- Logistical support
- Staffing
- Mystery shoppers